Engaging with customers to answer queries, address account issues and improve general relations presents quite a few challenges, as well as opportunities, for banking institutions.  With over a billion users on social media sites, banks can hardly ignore the huge potential this presents.  Other industries are successfully using sites like Facebook and Twitter for customer [...]

Twitter is more than just a great networking site; it can also be a powerful tool for your dealership… if you know how to navigate it.  As a massively popular platform for discussion, Twitter allows you to easily target individuals and companies with similar interests and speak directly to them.  If your strategy is sound, [...]

        I recently had the opportunity to talk solar with Justin Krum, President and CEO of 1st Light Energy, our partner for solar installations. With 1st Light Energy, Extra Space Storage has completed nearly 100 solar installations at our storage properties in six states. With these solar panels, 1st Light Energy has helped us not only save [...]

        MENLO PARK, Calif. — At Facebook’s headquarters here, mobile devices are everywhere. The first thing visitors do is sign in on iPads at the front desk. Employees at the campus coffee shop use iPads as cash registers. Instead of sending e-mails, Facebook employees prefer to use the company’s messaging system, which [...]

Have you been on Facebook since the big change to “Timeline?” If you haven’t you should check out their new format, because it will definitely impact the way you use Facebook for marketing. Facebook is a great media vehicle with over 133 million users in the US, which comes in handy for companies’ looking for [...]