Palmer, LLC—a San Francisco boutique advertising agency—is looking for an experienced Front End Developer / eMarketing that will work IN HOUSE at the agency. Design skills are a huge plus. This is an excellent opportunity to work in a close-knit, fast paced environment where we produce results for our multi-faceted clients. This position includes but [...]

This week we had the privilege of discussing our current role in the industry and how we have kept moving forward in a time of economic uncertainty.  It hasn’t been easy but what it comes down to is listening to clients, assessing what is needed and then applying the newest and most cost effective ways [...]

I heard that Ikea was recently named by Cannes Lions International Festival of Creativity as the 2011 “advertiser of the year.” How does a company earn that distinction? Good question – especially for those of us in advertising. Because we’d all love to have our clients singled out as “advertiser of the year.” And here’s [...]

When developing ads and direct mail, aren’t there some specific rules to follow with regard to creativity? I hear this question a lot, and I have a standard answer: NO. Sorry to be so blunt, but I’m so tired of hearing “experts” spout nonsense about rules for creative in advertising. You’ve heard those “rules” before: [...]

Our company is planning on doing some brochures, print ads and radio commercials. I recently found some photos on the Internet that I like, but I was told I couldn’t use them without paying for them. Is that true? Absolutely TRUE! Just because you find a photo on the Internet, it doesn’t give you the [...]