So many businesses have jumped on the Facebook bandwagon that it’s hard to believe there are still companies out there that are still not using it as a marketing tool. But if you’re serious about social media marketing, and you should be, then you need to make Facebook the main platform of your marketing program. [...]

Still haven’t adopted a social media strategy yet? You’re not alone. See, lots of CEOs are saying, “sure, social media is where my customers go, but I know a lot of companies that haven’t made a single dollar in that social media space.” Are you kidding me? Would you deliberately NOT go to where your [...]

Everywhere you go, you see people glued to their iPads, smart phones and laptops. Do you think everyone is working on a spreadsheet for business? Of course not! Chances are, their using a key element in their business arsenal: Facebook. Yep, that’s not a misprint. Facebook. I’m not talking about kids wondering who is hosting [...]

The lines haven’t been drawn, yet. But the sketch lines are definitely in place: the new Google+ is taking on Facebook, and they’re doing it in a big way. So what’s in it for you and your business? Read on. First of all, let’s take a look at what Google+ is, and isn’t. Google+ is [...]

“For years, we’ve been pretty successful bringing in new customers using our radio and TV ads. But media prices have gotten very expensive, and the commercials are not as effective as they used to be. Help!!” Welcome to the world of advertising in 2011 and beyond. What you’ve discovered, as most other advertisers have, is [...]