Everywhere you go, you see people glued to their iPads, smart phones and laptops. Do you think everyone is working on a spreadsheet for business? Of course not! Chances are, their using a key element in their business arsenal: Facebook. Yep, that’s not a misprint. Facebook. I’m not talking about kids wondering who is hosting [...]

I recently received a text from a store I shop at – offering me a “special discount.” Does this type of marketing really work? The short and long answers are, “YES!”  And here’s why: mobile marketing is coming along like a speeding train, and nothing is going to stop it. The key is to harness [...]