With so much emphasis on social media and the Internet, many small businesses are forgetting one key tactic to help market their business: Public Relations. While not easy to implement, PR is a sound adjunct to any marketing strategy for businesses of any size, and a tactic worth undertaking and mastering in the coming year. [...]

Still haven’t adopted a social media strategy yet? You’re not alone. See, lots of CEOs are saying, “sure, social media is where my customers go, but I know a lot of companies that haven’t made a single dollar in that social media space.” Are you kidding me? Would you deliberately NOT go to where your [...]

Ok, just in case you didn’t know it, you’re reading a blog. Thanks for reading! But here’s something to think about – how do businesses use blogs, and how to you promote them to get people to read them? Blogs are a great way to keep in touch with your customers and potential customers. You [...]